Microsoft and Gimlet Creative Are Launching a Branded Podcast About Technology and Humanity
What’s it like to be a “mindful cyborg”?
It’s not necessarily the question an average person might ask over typical homosapien-style conversation. However, as humanity and technology increasingly intersect in more invasive ways—with computers in our ears and microchips in our eyes—it’s worth asking ourselves: what does innovation mean for all of us?
Next week, Microsoft and Gimlet Media will launch a branded podcast that will ask that very question and others as they explore the more personal part of innovation. The series will feature people like Chris Dancy (the “world’s most connected man”), who collects massive amounts of data about his body, to better understand how technology can help us preserve and protect our own health. It’ll also explore how digital experts around the world are creating a global community to protect digital privacy in the era of the cloud.
The series, “.future,” premieres on Wednesday and will be hosted by science and technology reporter Cristina Quinn. The collaboration with Microsoft Story Labs is the latest in a string of branded series created by Gimlet Creative, a division of Gimlet Media focused on branded content. Dot Future follows other branded podcasts from companies like Tinder (a series about online dating) and Spotify (which sponsored a series about the hip-hop record producer Chris Lighty).